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Museumkaart
Museumvereniging / Lava
TVC, 2023

My museums visits often consist of impulsive drop-by’s rather than planned trips. That transfer from everyday hassle to something inspiring, that was basically my pitch for this universal entrance ticket.

This was made during a trend were everyone wanted to produce multiple video spots for their campaign. I pitched this one as one longer video, one to really sink into. A museum is a swamp. You’re there to drown, happily. Next time I will be strong and stick to my plan.

I really loved working on this. Shout out to Rijksmuseum Twenthe to let me get very close to the artworks. Talking about milimeters here.